Interviewed at Adweek 2014

Charlo Barbosa and Jon Malach from were among the many interviewed by digital journalist Sharad Khare while attending Advertising Week in New York City.

Held at the Nasdaq facility in Manhattan, many experts in the Native Advertising world were present for the discussions. Check out the interviews in the video below featured on The Province for the viewpoints from the best in the business and their knowledge on where advertising is headed and why Native Advertising is an important part of this future.

“It’s the present and the future. We’re going to see a fusion between the advertisers and the publishers, giving a more unified experience to the user, so that they are more engaged in general. Not just on ads or on content – but on everything.”

– Jon Malach, CEO of NativeAds  

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Written by Desiree Armstrong

Desiree is a Writing, Business and Film graduate from the University of Victoria. She received an Award of Distinction from the Peter B. Gustavson School of Business upon graduation. All through her studies, she worked for UVic Corporate Relations as a Brand Ambassador and was the Director of the non-profit dance company Victoria Dance Theatre. While living in Montreal, she was the Promotions & Marketing Manager for the band Tofu Stravinsky. Now living in Vancouver, Desiree is working as the Marketing Coordinator of NativesAds. Her social media skills are topnotch and she is also a writer with a diverse range from lifestyle & entertainment to advertising & marketing. Additionally, she’s an avid dancer, who loves to take the stage and entertain a crowd.