While Native Ads accepts various types of content, all content must be in accordance with the Native Ads Compliance Guidelines.

There are various types of content that can be promoted:

• Blog posts
• Editorial articles
• Product reviews
• Videos
• Slideshows
• Content optimized for mobile devices

Please note:

• Ads being directed towards a homepage, and not a landing page, are not accepted. The ad must link users directly to the page that is being advertised.

• As part of Native Ads’ strategic positioning, Native Ads does not promote any lead generation campaigns that are in the health related vertical (i.e. skin care, weight loss, mental stimulation or male enhancements).