Is my earnings calculation based on CPC or CPM?

Earnings are calculated by the type of widget the publisher used.

The following widgets pay out on CPC:

  • Content Recommendation
  • In-Image
  • Anchor
  • In Stream CPC
  • IAB

The following widgets pay out on CPM:

  • IAB
  • In Stream CPM

The following widgets pay out on CPM but are based off CPI:

  • Anchor – App / Game
  • Mobile App / Game Recommendation
Updated on August 16, 2016

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